Property Development

A simple, clear showhome styling brief can be the difference between loving the design and feeling it missed the mark. What to include and why it saves you time and money.

Biophilic design done properly is one of the most commercially powerful tools available to property developers. How it shapes buyer emotion, speeds sales and increases GDV.

Every year, the internet gets flooded with trend content aimed at homeowners. But if you’re a developer, housebuilder or investor, you don’t need to know what looks good on Pinterest or Instagram. Not really. You need to know what moves buyers, supports your GDV, positions your development ahead of the competition on launch day and gives you a fantastic marketing tool. This year’s trends, both macro and micro, are telling a consistent story: warmth, tactility and personality are winning over the

By Louise Wynne, Founder of WildKind InteriorsSome of the best projects start with a conversation. Not a formal pitch, not a cold enquiry, but a genuine chat between people who share the same values.I met Chris and Jo through Blue Bricks Magazine networking events, which I’ve proudly sponsored for several years. More than just a meet-up, it’s a genuine community where people share insight, challenge each other, and raise the bar.What started as friendly chats at events turned into a working rela

By Louise Wynne, Founder of WildKind InteriorsI’ve spent enough time with SME property developers to know one thing for sure: if the numbers don’t work, the design doesn’t matter. But the right interior design upgrades can directly increase a property’s value and reduce time on the market.In 2025, savvy developers are prioritising design-led decisions that drive ROI, improve buyer perception and help their developments stand out. This isn’t about pretty scatter cushions or interior styling for i

By Louise Wynne, Founder of WildKind InteriorsInterior design isn’t just decoration. It is one of the key components of your commercial strategy. It shapes how people experience a space, how long they stay, and crucially, how much they’ll pay to be there. Unlike your architect, planning consultant or principal contractor, an interior designer’s work appears to come together towards the end of a build, but that doesn’t mean they should be brought in last.Every project we work on at WildKind Inter

By Louise Wynne, Founder of WildKind Interiors1. “When should I bring in an interior designer?”As soon as you start thinking about the project. To get the best return on your investment (both the development investment and the interior designer) bring them on board when your planning application has been submitted, but before Stage 4, the technical design stage.Too many developers still see interiors as the finishing touches, the décor, furniture, and soft furnishings. But design is far more str

By Louise Wynne, Founder of WildKind Interiors1. ‘Buyers want everything neutral.’Developers often believe white is safe. And it is. But whoever made an impact being safe?If you’re selling, and you’re worried about alienating buyers with colour on the walls, remember that buyers want spaces that feel alive and inviting; that make them feel something. You’re not going to get that with so-called “brilliant white” walls.I put brilliant in inverted commas because it’s not actually brilliant at all.

If you’re searching for an interior designer for property developers or investors, and you’re wondering about WildKind Interiors, here’s what makes us unique.

By Louise Wynne, Founder of WildKind InteriorsIf you’re tackling a commercial-to-residential conversion, whether it’s a pub, a mill, or an old bank, then chances are you’ve already had a fair few conversations with your architect. Maybe you’re even through planning. Which is great.But if you’ve not yet brought in your interior designer, I’d suggest now is the time! And here’s why…The interior design process isn’t just about picking a few paint colours and choosing some furniture. Done properly,